OMO Matic: Stain Can’t Hold On
agency ········· Ogilvy Vietnam
executive Creative director / tien bac
art director / phu vuong nguyen
copywriter / quynh nhu pham
account director / ‘jessie’ trang mai
Account executive / son truong
producer / stuart howe
production house ········· plan a
OMO MATIC have recently reframed the way detergent works, and wants to introduce their Polyshield technology, which is promised to offer the ultimate solution to worry/stain-free future to moms, by not only removing dirts but also repelling tough stains from clothes fiber after a few washes.
The content aims to be informative, yet entertaining and refreshing, that modern mom should enjoy watching.